App Store Revenue Calculator
Crunch the numbers on your subscription app. Powered by real benchmarks from 115,000+ apps in RevenueCat's State of Subscription Apps 2026 report.
Your app
App Category
Select category
- Business
- Education
- Gaming
- Health & Fitness
- Media & Entertainment
- Photo & Video
- Productivity
- Shopping
- Social & Lifestyle
- Travel
- Utilities
Selecting a category auto-fills industry benchmarks from RevenueCat's SOSA 2026 report.
Registration Country
Select country
- Argentina
- Australia
- Austria
- Belgium
- Brazil
- Canada
- Chile
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- Egypt
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- Spain
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- Turkey
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- United Arab Emirates
- United Kingdom
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Subscription Type
- Monthly
- Yearly
- Both
Pricing
Monthly Price $
User metrics
- Monthly Downloads
- Download-to-Trial Rate
- Trial-to-Paid Conversion
- Monthly Churn Rate
App Store Commissions
Platform Fee Rate
- Standard 30%
- Small Business 15%
- Custom
Pro tip: Reduce platform fees with App-to-Web.
Operating costs
- Monthly Server Costs $
- Monthly AI Token Costs $
How to estimate?
Average Cost per Download $
Tax Effective Tax Rate %
Select a country to auto-fill the standard tax rate, or enter your effective rate manually.
Monthly net profit
$153
Gross revenue $2,599 Monthly
Active subs 260 Steady state
Annual revenue $31.2K Projected
Break-even 342 Downloads/mo
Monthly Cost Breakdown
- Platform Fees (30%) $779.61
- Marketing $1,500.00
- Server Costs $100.00
- RevenueCat Fee (1%) $25.99
- AI Token Costs $0.00
- Tax $40.55
- Total Costs $2,446
Per-Subscriber Economics
- Revenue / subscriber $9.99
- Cost / subscriber -$9.25
- Profit / subscriber $0.59
- Subscriber LTV $99.90
Save up to $702/mo with App-to-Web. Bypass app store fees by offering web-based purchases. RevenueCat's App-to-Web makes it simple.
Benchmarks from State of Subscription Apps 2026
Monthly Net Profit
$153 5.9%
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