# Growth blog posts

## How to build a reactivation strategy that actually works

[Read more](/content/blog/growth/app-reactivation-strategy-how-to/index.html)

## Why you should build another to-do list app (with a little help from Claude)

[Read more](/content/blog/growth/austin-blake-stuff-launched-podcast-2026/index.html)

## 20% of your churned users will come back – but are you ready?

[Read more](/content/blog/growth/20-of-your-churned-users-will-come-back-but-are-you-ready/index.html)

## She turned down $500k a year in brand deals to build trust. Result? A trial CVR of 68%.

[Read more](/content/blog/growth/nancy-anderson-natal-sub-club-podcast-2026/index.html)

## How to build a UA system when you’re a one-person team

[Read more](/content/blog/growth/how-to-build-a-ua-system-when-youre-a-one-person-team/index.html)

## The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.  
[Listen now](https://subclub.com/)

## You shipped a subscription app with AI — so why does it feel like you’re losing?

[Read more](/content/blog/growth/ai-pace-of-change/index.html)

## The three-week COVID pivot that saved an 11-year indie business

[Read more](/content/blog/growth/daniel-kennett-cascable-studio-launched-podcast-2026/index.html)

## This is not a playbook: how Mimo grew customer LTV by 65%

[Read more](/content/blog/growth/optimize-funnel-metrics-mimo/index.html)

## A machine learning test doubled Life360’s top-tier subscriptions — without losing a single mid-tier user

[Read more](/content/blog/growth/giordano-contestabile-life360-sub-club-podcast-2026/index.html)

## Revenge of the brand manager: why ‘pretty’ ads fail at direct response

[Read more](/content/blog/growth/direct-response-creative/index.html)

## Meet the subscription app pre-mortem: how to plan for failure before you ship

[Read more](/content/blog/growth/subscription-app-pre-mortem/index.html)